Motivation – for people who don’t do ‘Goals’

Today’s blog is for anyone who feels daunted by goals and self improvement and may want a different strategy to the ones that aren’t working.  If you are really motivated by setting Goals and SMART Objectives this may not be for you…

An amusing tweet appeared at the start of this year “All the gym bunnies moaning about the newbies. Get over yourselves. You didn’t see us moaning when you came to use our pubs in December.”  Of course, the inference here is that the newbies won’t last, the gym will go back to normal by week 3 of 2016.  As they say, “many a true word is spoken in jest”, so it got me thinking about motivation and how to sustain that initial burst of enthusiasm to develop a motivational strategy that lasts well beyond a 30 day trial membership.

I’ve been really happy with the changes I’ve made to my health and fitness, a process I started towards the end of 2014 and have continued ever since. It started with a photo someone took of me while I was delivering a talk. And I didn’t like what I saw.

I committed to doing something about it,  so with a vague notion of “looking better in a suit”, I started running again.  I say “running” though my first attempt could best be described as a “shuffle” round the local park.  Yet as painful as it felt, I enjoyed having done it and resolved to just being better next time.  The simple process of being slightly better each time and seeing an incremental gain in my performance has been my focus and it’s kept me going to the point of now running 10-11 miles regularly with a half marathon arranged in May. In short, I feel almost as fit as I was when I was 21 years old!

Now this flies in the face of the commonly accepted theory that we should all set specific and challenging goals for ourselves in order to improve. Note the absence of a defined Goal in my case, certainly not a SMART objective in sight and clearly not broken down into a plan with measurements attached. It’s a strategy I’ve noticed working in other aspects of my life too.

Speaking to personal trainer and good friend of mine, Steve Cooper of SWEAT  Fitness, we explored my approach and wondered if there may be different preferences at work here.  If you want to, you can hear us chatting about this via a Podcast Steve kindly recorded. What if, in certain contexts, for certain people, those specific, measurable and stretching Goals might be counter productive?

So for everyone who has promised themselves a “New Year, New Me” with a big audacious goal attached and may be finding things a little tough 3 weeks in, here are 7 ideas that just might help you take that resolution into February and beyond.

  1. Aspirations: a goal of sorts but make it meaningful.  Losing 2 stones is meaningless, it’s what it will give you that’s important, whether feeling great on your wedding day or being able to run about and play in the garden with your kids.  Focus on that.
  2. Find something that will enable you to be at your best and  works better for you.  I know I am a terrible swimmer and get bored in the gym.  I used to run a bit and have always found that easier = running for me.
  3. Seek and focus on enjoying  it.  OK, we already know it’s going to be painful at times, so look beyond that and pay attention to the pleasure it gives you in return.  That’s both while you’re doing it (you can find it) and in the huge rush you enjoy post activity.  Enjoy the process.
  4. Find others to do it with.  One of the biggest steps for me was joining our run club “Dockside Runners” and the camaraderie and sense of belonging is hugely motivational in terms of just showing up.
  5. Notice what is happening as you keep at it.  Notice the changes that are happening both physically and mentally.  This is a form of mindfulness. Simple things like the way you carry yourself or how you deal with life situations, just pay attention to those changes because they are significant.
  6. Seek reward in the incremental gains and notice the general trend of improvement. This helps deal with setbacks or off days if you know you are simply getting better over time.
  7. Reinforce your identity as the new you.  Whether you are a gym bunny, a runner, a dancer, a swimmer, a great thing you can do is invest in it.  I’ve enjoyed spending money I might have squandered on less worthy pursuits on new running gear and I took immense pleasure in being awarded a “Runner” t-shirt by my club. I am a runner.

There you have it, I hope these strategies might help someone, somewhere become just a bit better each day, each week, each month and each year.  If you have any comments or suggestions I would love to hear them. What has your experience been?

Remember this is context driven and I’m not discounting  those big audacious GOALS entirely. These have also been part of my own development and that of my business.  Decide for yourself which strategy is most motivational for you and go from there.  Enjoy being better!


  1. What is most likely to motivate you: a specific goal based strategy or one based on enjoying the process and noticing incremental gains?
  2. Who can help you achieve this?
  3. What will you do to be more “mindful” and pay more attention to the positive changes taking place?
Posted by John Drysdale
22nd January 2016
John's Blog


New Projects for Summer/Autumn 2018

It has been a really rewarding couple of weeks here at No Guru with new work and wonderful new clients added to our portfolio.

This week we met with the Senior Team at Irwell Valley Homes who have commissioned a project in support of their new brand. (more…)

No Guru now working with University of Huddersfield

Quarter 1 has started off with brilliant news, a newly commissioned programme of delivery for the University of Huddersfield to deliver ‘Strategic Thinking in Higher Education’ as part of an ambitious programme of development for Senior Managers. This leads to a recognised qualification from the Chartered Management Institute.  Head of Staff Development, Daniel Benton explains (more…)

Coaching for Results: Event with Professional Liverpool

We are delighted to be partnering with Professional Liverpool to deliver a FREE seminar on Monday 5th March (3pm to 5pm).

This explores the role of Coaching (and Mentoring) in helping staff deliver business results.  The session will be run by John Drysdale and will be a chance to find out how you can coach more effectively and perhaps consider a role in Coaching and Mentoring through our ILM Programmes.

To reserve your place click here. (more…)


John's Blog

The Immortal Memory: Robert Burns

Address to The Liverpool Athenaeum  2nd February 2018

I was delighted to be asked by club President Sir David Maddison to deliver The Immortal Memory at The Athenaeum Burns evening which I attended with my wife Fiona. This is a huge honour for any Scot and I hope I did it justice.  Burns provides such a rich tapestry I found it a real challenge to be succint and speak in a way that would connect with the audience – I chose to set Burns against the universal themes we recognise today and in the challenges we face in uncertain times.  I hope you enjoy it.   JD


The Immortal Memory – Robert Burns 1759-1796

The Athenaeum 2nd Feb 2018

President, ladies and gentlemen, fellow proprietors and distinguished guests.  I am honoured to propose the Immortal Memory this evening.

To one Robert Burns who lived between 1759 and 1796.


Image Triage – be careful what you post

How to avoid public ‘shaming’

If you’ve ever read Jon Ronson’s book ‘Shamed’, you will know the devastating effect social media can have on people who have posted something stupid on the internet.

Ronson highlights the case of Justine Sacco (a director of corporate communications) who, before boarding an 11-hour flight from Heathrow to Cape Town, Tweeted to her 170 followers what she thought was a series of lighthearted, acerbic comments about her journey. (more…)

Across the great divide

Reworking of an earlier blog of mine, marking the 50th Anniversaries of the deaths of Martin Luther King (4/4/68) and Robert F Kennedy (6/6/68)

Let’s be kinder to each other 

There is a striking memorial in a park in Indianapolis.  It marks the spot where, in April 1968, Robert Kennedy told a waiting crowd that Martin Luther King had been shot and killed, before speaking from the heart and his own personal experience, that violence is never an answer to our grievances.  His calming words quelled the rioting that other cities endured in the days after Dr King’s death and, arguably, saved some lives that night.


The memorial itself is an arresting work of art.  (more…)